Digital Marketing Assistant

General Objective of the Job

A Digital Marketing Assistant is a support role within a marketing team, focusing on a range of tasks to help execute digital marketing campaigns. This role is ideal for someone interested in gaining experience across various aspects of digital marketing, including social media, content creation, and online brand promotion.

Responsibilities

1. Content creation: Assists in creating content for social media, blogs, emails, and website updates. This may involve writing posts, designing graphics, or even producing short videos.
2. Social Media Management: Helps manage the company’s social media accounts by scheduling posts, monitoring engagement, and responding to comments. A Digital Marketing Assistant might also analyze social media media metrics to help guide future content strategies.
3. Email Marketing Support: Assists in drafting and designing email campaigns, managing subscriber lists, and tracking open rates, click through rates and other engagement metrics.
4. Market and Competitor Research: Conducts research to help the team understand current trends, competitor activities, and potential new strategies. This information is often shared in presentation or reports.
5. Analytics and Reporting: Tracks digital marketing campaign performance across different platforms, creating reports to present to senior team members. Basic knowledge of tools like Google Analytics, social media insights, and email marketing analytics can be helpful.
6. Power Point Presentations: Prepares slides to present campaign updates, social media strategies, or research findings to stakeholders. These presentations often need to be visually appealing and concise to communicate key information effectively.
7. Administrative Support: Assists with scheduling meetings, maintaining campaign calendars, organizing files, and ensuring that all digital marketing assets align with the brand guidelines.

Qualifications

1. Graduate of Bachelor’s Degree in any business related course
2. With at least a year of experience in digital marketing
3. Content Creation Tools: Familiarity with software like Canva, Adobo Creative Suite, or other design tools.
4. Social Media Management: Experience with scheduling tools like Hootsuite, Buffer, or Sprout Social.
5. Analytics Tools: Basic Knowledge of Google Analytics, Meta Business Suite (For Facebook and Instagram), and email marketing platforms.
6. Communication and Presentation Skills: Ability to create clear and professional PowerPoint presentations and communicate effectively with team members.
7. Willing for a 5-days compressed work week schedule
8. Amenable to report onsite in Calle Industria, Bagumbayan, Quezon City